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Volume VII - #26
U.S. Library of Congress ISSN : 1543-0332
From The Baum Group files
Why Use Benchmarking?
To decide to use benchmarking can be an exciting and
an enlightening adventure because the benchmarking
process is much like a detective story, and the person
doing the benchmarking operates much like a detective.
Among the reasons an individual or a business use
benchmarking are...
To set challenging and realistic goals
To define how goals can be accomplished
To define the gaps between your performance and
your competitors' performance
To test your strategy
To overcome complacency by exposing inaccurate
perceptions
To identify your strengths and weaknesses
To help direct your improvement effort
To learn from the experiences of others
The two primary reasons for using benchmarking
are setting goals and identifying how these goals
can be accomplished. There is nothing better than
seeing someone else achieve what we think to be
impossible.
This makes believers out of the most skeptical
of us.
(Source : High Performance Benchmarking -20 Steps
to Success by H. James Harrington and James S.
Harrington ~
Get your copy here)
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